How to Write Direct Mail Copy That Gets Results Copywriting means crafting words that sell. Although all writing requires...

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5 Benefits of Vendor Consolidation for Franchisors As a franchisor, you know how important vendors are to your business’s...

5 Mistakes to Avoid with Postcard Marketing Yes, postcard marketing is still alive and kicking, but in this age...

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On a slow day, marketing professionals (psst, that means you!) complete a HIIT workout of market research and strategy...

The Psychology Behind Why Personalized Marketing Works As a babe in your mother’s arms, one of the first sounds...

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Keeping up with marketing trends in today’s frenetic environment can wear. You. Out. Modern consumers, savvy and hurried, want...

So, 2020 happened. Now, almost halfway through 2021, we’re still processing the effects of that plot twist—among them, a...

We know developing an accurate and effective mailing list is a struggle. Getting it right usually means investing a...

This season, homes are selling faster than you can say “hot sellers’ market.” Inventory is low and demand for...

Xpressdocs®, a provider of brand management and marketing automation platforms, announced today that it has partnered with FranConnect®, the...

Since so much of marketing is visual, striking images and great design are probably what you think of first...

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Just as most of us were ramping up our marketing strategies for 2020 based on our learnings from 2019,...

In its purest definition, print-on-demand means a system or process whereby individual copies or small numbers of a text...

As a member of a marketing team for a franchise brand, your national ad budget supports a marketing mix...

(Fort Worth, TX) January 22, 2020 – Xpressdocs®, a leading provider of direct marketing and brand management solutions for...

The goal of Facebook ads can vary; from capturing attention and generating revenue to simply gaining followers, they all...

From landlines and mail to websites and now social media handles, collecting information and getting in contact with businesses...