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Marketing automation—in the name of getting to the point quickly, we’ll assume you already know and worship its might. Because (…)

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Marketing Tools

Videos for Real Estate: All You Need to Know

Video has exploded in popularity over the past few years, and it’s not difficult to see why. Not only...

Digital Marketing

Local Marketing Tips That Work for Any Business

Marketing advice is sometimes structured to work for certain businesses. Large companies, try X and Y. Small businesses, your...

Direct Mail

Tech’s Answer to the Mailbox Revolution – Automation

Don’t call it a comeback. Direct mail’s been here for years. Now direct mail automation is upping the game....

Direct Mail

Real Estate Marketing Tips for a Volatile Market

If you’re a real estate professional, maneuvering within the industry in 2022 has probably felt like driving down a...

Knowledge Base

3 Ways to Turn Your Presentation Materials Up a...

Tips for Creating Top Notch Presentation Materials As a real estate agent, giving a presentation is one of the...

Knowledge Base

Easy Sustainability Practices for Businesses in 2022

Don’t call it a comeback. Environmental awareness has been around for ages. But anyone with eyeballs (and a keypad)...

Direct Mail

How Using Video in Print Can Set Your Marketing...

Why include video in print brochures? People are watching more video than ever before, and consumers are wanting to...

Direct Mail

How to Follow Up After a Direct Mail Campaign

Not getting the desired results after your direct mail campaign? Have you run analytics and tested key elements (messaging,...

Knowledge Base

In Charge of a Marketing Budget? Our Top 4...

In Charge of a Marketing Budget? Our Top 4 Hacks to Manage Your Marketing Spend You want to make...

Marketing Tools

Does the Ideal Customer Exist?

Does the Ideal Customer Exist? We’re going to open this up with a spoiler (surely you saw it coming)—yes,...

Franchise

Why Franchise Marketing is Different

For any business, marketing means promoting and delivering value to customers. Because companies are unique, the activities and effort...

Brand Management

12 Marketing Automation Questions to Ask BEFORE You Buy

If you work in marketing, chances are you’re already familiar with automation tools that help you and your team...

Direct Mail

4 Seamless Ways to Pair Tech with Your Direct...

4 Seamless Ways to Pair Tech with Your Direct Mail Marketing Strategy Here’s one of the coolest things about...

Brand Management

Inconsistent Branding and Business Growth (Hint: One Kills the...

It’s easy to understand branding as a general concept, a set of cohesive (hopefully) elements that customers relate to...

Knowledge Base

New Real Estate Agents – Essential Marketing Tasks to...

So, you’re a new real estate agent. You have a lot to look forward to. But newness can also...

Direct Mail

Postcard Burn Marks: What Are They and How to...

What are Burn Marks? You’ve spent a lot of time designing a postcard campaign and mailing it to hundreds...

Marketing Automation

3 Marketing Automation Challenges (Totally Solved)

Marketing automation is pretty great. It takes over repetitive, time-consuming tasks, freeing up marketers for more strategic, creative endeavors....

Direct Mail

The Anatomy of a Great Real Estate Direct Mail...

The Anatomy of a Great Real Estate Direct Mail Postcard Just like the perfect balance of ingredients that make...

Direct Mail

3 Reasons Why People Still Love Getting Direct Mail

When you were a kid, getting mail felt pretty amazing. Would you find a catalogue to flip through, a...

Direct Mail

4 Steps to Growing Your Farm with Targeted Mailing...

4 Steps to Growing Your Farm with Targeted Mailing Lists One of the best weapons to keep in your...

Brand Management

6 Blazin’ Hot Trends for Branding and Design

Business Tips: Where can you find disco balls, cheeky mascots, and giant orange triangles? In modern branding, that’s where....

Brand Management

Yes, Brand Audits are a Thing. Here’s How to...

What are Brand Audits? A brand audit is exactly what it sounds like, a meticulous study of your company’s...

Marketing Automation

MarTech Buzzwords – 5 Terms That are Worth the...

The technology revolution continues, and it’s changing the way we market in real-time. With the explosion of new marketing...

Tips

Hitting a Creative Wall with Your Marketing? Here’s How...

6 Tips to Break Through a Marketing Creative Wall For marketing to make a dent in the minds of...

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