Stop and think for a moment about how you interact with your favorite brands. Maybe you follow your favorite...

EDDM® and Saturation Mail: In the marketing world, there’s a lot of focus on pinpointing the audience for an ad...

As a small business owner, one of the most effective ways to grow your business is through customer retention....

When you think about a trade show or conference in your industry, do you get excited to mix with...

Let’s talk about customer retention. Scaling your business isn’t possible without a sturdy foundation of loyal customers – repeat consumers...

Think about your last purchase from a new company or brand. You may not have realized it, but your...

In an age dominated by digital innovations and virtual interactions, it’s easy to overlook the enduring impact of traditional...

If you’re striving to maintain touch points with customers, get messaging out in a non-intrusive manner, and have the...