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March 11th is fast approaching, so it's time to send out a thoughtful reminder to your current and prospective clients. This timely communication is a great way to touch base, or introduce yourself with a message that is relevant to everyone on your list! Extend the value of your campaign with a seasonal promotion or [...]
One of the most important factors in developing a quality direct mail strategy is targeting the desired audience. Even a perfectly designed, unique and exciting mailing can be disastrous if sent to the wrong audience, and a poorly designed campaign can actually achieve results if it’s sent to the desired audience. Here are several tips [...]
95% of home buyers who receive periodic contact from their real estate agents use the same agent when it comes time to sell. Postcards are an integral part of you marketing mix. Be sure you utilize them to maximize your profits. http://youtu.be/zMlN-lDvvRc Follow us on Twitter and Like us on Facebook for more information.
QR codes, if they are handled properly, can turn direct mail campaigns into interactive events. QR codes are two-dimensional barcodes that allow consumers to scan information directly into their smartphone in order to access online information. This information can lead the customer to a company website, allow them to access a special offer, coupon or [...]
Business cards for real estate agents leave a lasting impression and will influence how the recipient perceives you. It's important design your business card as effectively as possible. We offer a few tips get ensure your card works for you. http://youtu.be/X5d4qVnKbEk Follow us on Twitter and Like us on Facebook for more information. XPRESSDOCS [...]
With the advent of the internet, many real estate agents have turned to electronic methods for advertising their properties. However, a study by the research firm Infotrends shows that 61% of consumers prefer to receive offers and information via postal mail than any other type of advertising. Since part of marketing is to get information to [...]