October 2011

Five Reasons Why Email Marketing Programs Rock

By | 2011-10-14T10:59:02+00:00 October 14th, 2011|Email Marketing|

If you've been using direct mail to grow your business, you've no doubt wondered how email marketing compares - and whether it could be effectively incorporated. This month, we pull back the covers on this powerful marketing medium, explain its advantages, show how to side-step the most common mistakes, and provide a simple marketing plan [...]

How to Build a Personal Brand: The Essence of You

By | 2011-10-05T15:40:25+00:00 October 5th, 2011|Marketing|

Real estate agents are famous for featuring personal photos in all their marketing materials. Why? Partly because they understand putting a face to a name helps people remember them. But also because those photos allow them to quickly project an image (usually that of a friendly, professional, successful consultant). Personal branding takes that idea one [...]

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