Writing a regular column for a community-based newspaper or highly targeted website is a great way to develop name recognition and build credibility. What’s more, it saves selling time: You get to strut your knowledge and expertise in front of a target audience of hundreds (maybe thousands) without ever having to actually set foot in […]
Sponsoring a charitable event is not only an altruistic way to contribute to your community or a cause near and dear to your heart, it’s also a great way to win the confidence and patronage of customers and prospects – all the while building your brand in the process.
Benefit #1: Newfound credibility
Corporate credibility is one […]
In this age of digital communications and speedy everything, why in the world would you write a handwritten note to a prospect or customer (and then send it via snail mail)? Well, short of scheduling a face-to-face meeting with the person, there’s no better way to show your respect and appreciation which will increase your […]
Real Estate Advertising Marketing | Summertime is Sure to Heat Up Sales
If you want your marketing efforts to be successful, they need to feature a message that resonates with your target audience. Here are six seasonal themes perfect for summer:
Outdoor fun – Everyone wants to be outdoors having fun during the summer. Play along (and […]