Yearly Archives: 2011


Is Real Estate Print Advertising Dead?

Many real estate agents have begun to question whether real estate print advertising is dead as newspaper subscriptions continue to drop and more people use the internet to get information on just about everything.  Although more people are finding information on homes for sale or rent, many housing markets still report that the majority of […]

Real Estate Agent Marketing Tools

63% of sellers choose the first agent they contact so it’s important to get you name in front of your network. Whether using traditional media or venturing online you need a solid communication plan. Xpressdocs’ real estate agent marketing tools can help.

Visit our website to see all of our real estate agent marketing tools.

Real Estate Agent Marketing Ideas: Cut Through the Holiday Clutter

If you want your real estate marketing ideas to stand out at the holidays, you’ve got to do something out of the ordinary. Your target audience is too over-burdened and overwhelmed to notice humdrum “call me if I can help” or “stop by today” mailers.

Here are five ideas sure to ring up some sales – […]

Enjoy 15% Off your Seasonal Greetings order today!

Enjoy 15% Off your Seasonal Greetings order today! If you’ve put off sending holiday greetings, it’s not too late. Xpressdocs is ready to help you reach out to your customers with a little cheer. Order by 4:00 p.m. CST and our elves will mail your postcards the next day or ship them directly to you. […]

Real Estate Agent Marketing Tools: Integrated Campaign Ideas and Examples

Integrated marketing uses different marketing methods, including direct mail, online profiles and other marketing methods in order to deliver an advertising message to potential consumers.  The goal of integrated marketing is to reach a wider audience since people tend to view advertising in different ways.  Some consumers prefer learning about products through email or social […]

Google Plus for Real Estate Agents Marketing

With the explosion of social media sites like Facebook, LinkedIn, StumbleUpon and others, Google has responded with its own version of a social media site which can actually benefit real estate agents.  Google Plus allows users to register for the network, connect with friends and colleagues, and then share information they find online with that […]

Direct Mail Strategy: Missed Marketing Opportunities

Although direct mail is still one of the best ways to reach customers, both old and new, it is important to avoid the many missed marketing opportunities that sometimes occur.  Because many consumers look at direct mail as junk mail, a good direct mail campaign should contain specific items in order to draw the attention […]

Creating a Direct Mail Strategy

When combining direct mail and list targeting tools from Xpressdocs, you can effectively create a direct mail strategy to reach a qualified audience and get more out of your direct marketing efforts.

Visit our website to learn more about creating a direct mail strategy.

Direct Mail List Management

Direct mail marketing is still an excellent way to promote your business as your company information can be delivered directly to the home or business of your potential customers.  The Direct Marketing Association (DMA) recently released the 2010 Response Rate Trend Report with interesting facts regarding direct mail which indicated that letter sized envelopes offered […]

Real Estate Agent Marketing Ideas: Combining Print and Mobile Marketing Technology

Mobile technology has grown rapidly over the past decade as phones provide as many services as big, bulky computers used to provide.  Because of the rapid growth of mobile technology, mobile marketing technology has also grown to meet the demand of “on-the-go” consumers.  Surprisingly, recent studies have shown that despite the increased use of mobile […]

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